CLIF BAR® Energy Bar – good food crafted with a purpose.
At Clif, we’re passionate about food. Food that feeds and inspires the adventure in all of us. Whether you’re going on a hike, hitting the slopes, or competing in a triathlon, our recipes are purposefully crafted to help provide the energy you need.
Twenty years ago, on a longer-than-anticipated ride, Gary Erickson dreamed up the CLIF Bar we know and love today. Nutritious, organic ingredients. Performance nutrition. And great taste. Feed you adventure.